Why does Unimind exist?
Because when I found myself between roles, I didn’t want to just “wait for the next job.”
I wanted to demonstrate what a seasoned marketing and communication leader can create when teaming up with the right AI tools.
My goals were simple:
✅ Build a personal brand with strategic depth, visual charm and practical relevance
✅ Clarify the difference between branding, communication and marketing — a frequent confusion I saw in recruitment
✅ Test AI tools in a real-life, high-quality content flow
How I did it:
🦄 Designed a playful, strategic mascot (Unimind) that complements my voice
📚 Launched the #NuTotEMarketing series — witty, educational LinkedIn posts
🎠 Created carousels, visuals and blog content with ChatGPT + Canva + Notion — showcasing modern marketing workflows
What I learned:
✨ A strong point of view attracts attention faster than a perfect CV
✨ Consistency builds trust — even when you’re not actively job hunting
✨ AI is not a threat — it’s a sparring partner for better creativity, faster execution and more agile storytelling
Final thought:
Unimind is not my job. It’s my portfolio in motion.
And in a world where AI is rewriting how we communicate and create, Unimind has helped me demonstrate this: Storytelling, insight and empathy still matter.
They are what make brands — and humans — truly memorable.
